Preheat oven to 350 degrees.
Spray a 9 inch baking dish with non-stick spray. Arrange 12 cinnamon rolls (cinnamon side up) on the bottom of the skillet or baking dish. Spoon blueberry fruit filling over rolls. Cut remaining 4 cinnamon rolls into quarters and place over the filling.
Bake rolls in the oven for 25-28 minutes or until filling is bubbly and rolls have risen and are golden brown.
Let rolls cool for a few minutes. Place cinnamon roll icing in a ziptop bag. Cut one corner of the bag and drizzle icing over rolls. Serve.