Grease 9-inch cake pan and pre-heat oven to 350°F.
Unroll the cresent dough and even out the sides to form a rectangle.
Take 1/2 cup of apple butter and evenly spread over the dough to the edges.
Cut the dough into 8 long strips. Roll each strip with the apple butter side in and place on it's side in the pan.
Bake for 18 minutes or until golden brown.
Mix 1/2 cup of cream cheese icing with 2 Tablespoons of apple butter. Drizzle icing over warm rolls.